Should my business be on Instagram? From the boom in popularity of Instagram stories, to the sudden rise in advertising capabilities, Instagram is a tool businesses can leverage for success. When used properly, Instagram can be…
Do you find yourself feeling tired, worn out, and without energy after a long day of work in the office? Are you constantly sitting in front of a computer throughout the day? We know firsthand…
The key to establishing –and maintaining– relationships with current and potential customers is to keep in touch with them. By constantly engaging with your customers, you are building a solid foundation for a relationship with…
You’ve heard it time and time again…your customer’s buying habits and the ways in which they can be reached are changing. But how? And what exactly does this mean for your business? Being in the…
We all know first-hand how challenging it can be to stay healthy at work –sometimes it feels like you just can’t get ahead no matter how hard you try. Between the brownies at the lunch…
Do you ever find yourself sitting in your seat, 8:00 am to 5:00 pm, without taking any breaks to clear your mind? You may oftentimes find yourself so swamped at work that you don’t feel…
Welcome to the first post in our ‘Platform Breakdown’ series, featuring the ever-so-popular channel known as LinkedIn. LinkedIn: a social profile that most business professionals know they should have, but aren’t sure what to do…
Negative comments on Facebook. They’re uncomfortable, sometimes annoying, and often downright frustrating to deal with. However, when your business uses various social media channels, such as Facebook, to market to current and potential customers, it…
Before we get into the breakdown of terms, let’s first answer the infamous question we so often-hear people asking: “What is Digital Marketing?” Digital Marketing can be defined as the practice of using online channels and…
Not only is it important to have a social media policy to protect your company’s reputation and ensure everyone is on the same page when it comes to what is appropriate for employees to post…