Have you ever wondered what the best tactics are to increase your following on your social channels? Making sure that your marketing strategy and social media platforms are all consistent with your company’s branding is…
Understanding Instagram’s algorithm and what classifies as important content is crucial to building an effective social media marketing strategy. The Instagram algorithm ranks content based on captions and engagement metrics to distribute the best-suited content…
“Social media is difficult when you run a business. I was told that I need to post to nearly all of my social media platforms 5-10 times a day. How do I know how much…
If you’re on any given social media site (Facebook, Twitter, Instagram, etc), it doesn’t take long until you come across several social media abbreviations. Social media platforms are based upon short, to-the-point information – which…
If you’ve been managing a business Facebook page, it’s very likely that you may have seen a drop in the amount of views, reach and engagement over the past several years. Don’t worry – you’re…
Oftentimes when we are out in the community, we hear a lot of people saying, “I don’t get on Facebook anymore because there is TOO MUCH information on there!” They find themselves stuck in a…
We’ve been counting down through our TOP 5 social channels – and you businesses can use these to their advantage. We are excited because today we FINALLY get to discuss our FAVORITE social channel –…
Happy Social Media Day! Today is an exciting day in our office. It is the 8th annual global celebration of Social Media. The two of us are really passionate about our jobs and how social can…