Love it or hate it, the world around us is getting more and more digitized. While adapting might sound intimidating to people who aren’t “tech savvy” so to speak, we assure you that keeping up with this new pace of business isn’t as difficult as it sounds. One of the simplest ways to keep your brand ahead of the times is to ensure you always have an updated photo library for team headshots.
Here are our top three reasons why keeping your headshot up-to-date is so important.
Headshots Represent Your Brand.
The image that you put into the digital space is crucial to representing both your business and your personal brand. If you look at the top competition in your field, you will undoubtedly find that these businesses have an active online presence and an accurate depiction of who works for their company. Don’t fall behind on the times – headshots are one easy way to stay up-to-date and compete.
Headshots Build Trust.
People like to work with or buy products and services from people they feel they can trust. Chances are, if you don’t have an accurate facial representation of anyone in your company online, people may not use your services as often as another company that does. It’s important to your clients and your brand to keep those changes documented. Put yourself in your client’s shoes. Do you want to buy a product or service from a company that’s unknown and hard to find, or from someone with a face, a name, and an accurate representation of their business?
Headshots Keep Your Brand Current.
We understand that your business image is as important, if not more important, as any other aspect of your business. Selling your products or services and selling your business’ image go hand in hand. With new camera features and trends constantly changing, it’s obvious to viewers when a company’s images haven’t recently been updated. Things as seemingly small as hairstyles, fashion, and even backgrounds can quickly become outdated in these fast times. To stay on top of your competition, stay on top of your image!
While to some getting new headshots might seem like a frivolous, mundane, or even intimidating process, we assure you that it is simple, pain-free and crucial to the longevity of your brand.
Ready to schedule updated headshots for your team? Give us a call.