Have you ever wondered what the best tactics are to increase your following on your social channels? Making sure that your marketing strategy and social media platforms are all consistent with your company’s branding is…
Google is recognized as one of the most popular search engines in the last two decades, but have you heard of search engine optimization (SEO)? Due to our ever-evolving digital world, marketers must repeatedly define…
Understanding Instagram’s algorithm and what classifies as important content is crucial to building an effective social media marketing strategy. The Instagram algorithm ranks content based on captions and engagement metrics to distribute the best-suited content…
Even as things start to return to normal, there is still a lot of uncertainty about how you should market your business during a pandemic. You may be questioning how it will look to your…